NEWS BULLETIN file photo

B.C. cannabis company partnering with Labatt on non-alcoholic drinks with THC

Nanaimo cannabis company, brewery will each invest up to $50 million

Nanaimo cannabis company Tilray announced today a partnership with Labatt Breweries to research non-alcoholic drinks containing THC.

According to a joint press release Dec. 19 from Tilray and AB InBev, parent company to Labatt, Budweiser and 500 other beer brands, each company will invest up to $50 million US into research into beverages containing THC and cannabidiol.

Kyle Norrington, president of Labatt Breweries of Canada, said in the press release that his company is committed to staying ahead of emerging consumer trends.

“We intend to develop a deeper understanding of non-alcohol beverages containing THC and CBD that will guide future decisions about potential commercial opportunities,” said Norrington. “We look forward to learning more about these beverages and this category in the months ahead.”

Brendan Kennedy, CEO of Tilray, said in the press release that his company is delighted to be joining forces with a world-leading beverage company.

“Tilray and AB InBev share a commitment to responsible product development and marketing, and we look forward to beginning our work on this important partnership as Tilray continues to pioneer the development of a professional, transparent, and well-regulated cannabis industry,” said Kennedy.

READ ALSO: Tilray, Sandoz have new agreement for developing market for medical cannabis

READ ALSO: Tilray names several former politicians to international advisory board



editor@nanaimobulletin.com

Like us on Facebook and follow us on Twitter

Just Posted

PHOTOS: Mission Rotary Clubs host gala evening

Winter in Paris event the largest fundraiser of the year for the local clubs

Dan Huget launches All is Calm concert series in Mission

Concert takes place Nov. 27, beginning at noon, at St. Andrew’s United Church in Mission

Langley crash slowing westbound Highway 1 traffic

Crash occurred just past 200th Street around 5:45 a.m.

VIDEO: Thieves hit Mission store twice in six days

$50,000 worth of merchandise taken from Prospect Equipment, theft captured on security video

Check out Abbotsford’s top 15 attractions, according to Trip Advisor

Mill Lake tops the list of things to seen and do, according to travellers’ rankings

Bye bye Bei Bei: Giant panda born in U.S. zoo heads to China

Panda heads back to China as part of cooperative breeding program

B.C. man gets 23 years for murder of Belgian tourist near Boston Bar

Sean McKenzie pleaded guilty to second-degree murder of 28-year-old Amelie Christelle Sakkalis

Workers union calls strike vote in SkyTrain labour dispute

Mediated talks are scheduled to begin Nov. 28

‘Vancouver’s North Pole’ set to open with skating pond, Light Walk and more

Annual attraction at Grouse Mountain raises funds for BC Children’s Hospital

‘Very disrespectful’: B.C. first responder irked by motorists recording collisions on cellphones

Central Cariboo Search and Rescue deputy chief challenges motorists to break the habit

Daily cannabis linked to reduction in opioid use: B.C. researchres

Researchers looked at a group of 1,152 people in Vancouver who reported substance use and chronic pain

Three people deported after Surrey brawl caught on camera: RCMP

Police say they have been ‘actively engaged’ in the issue of youth fights in Newton since March

Bids down, costs up on Highway 1, B.C. independent contractors say

Rally protests NDP government’s union-only public construction

Members of little people community applaud change to drop ‘midget’ term

‘It’s not about sensitivity,’ says Allan Redford, the president of the Little People of Canada

Most Read