EDITORIAL: Holiday spending

The idea of shop local has been stressed in the past, but that sentiment is never more important than it is in December.

If, like a majority of people in the world, you have an email account, your inbox was likely filled with advertising last week.

People found their accounts inundated with ads for online Black Friday sales, followed closely by even more ads – this being the electronic age and all – for Cyber Monday sales, promising even bigger and better deals.

While we all like a deal and, yes, it can be a real time-saver to order from the comfort of your living room, what’s missing from that equation? Mission!

For many local businesses, the holiday season can be a “make it or break it” situation. Retail businesses depend on consumers spending extra money at this time of year. The more cash that flows outside of the community – be it online or to surrounding communities – the harder it is to remain profitable.

The idea of shop local has been stressed in the past, but that sentiment is never more important than it is in December.

If Mission consumers made the effort to spend just a portion of their holiday budget in their own community, it can make a huge difference.

Take a look around; Mission has a lot to offer. Living here, some residents tend to forget that and are lured elsewhere.

Make the choice to support your community.

 

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