Cost of celery spikes amid juice benefit claims, poor weather conditions

In April 2018, customers could expect to pay $3.00 for a kilogram of celery

A fad diet promoting the healing properties of celery and bad weather in important growing regions have caused a spike in prices for the vegetable.

“It’s pretty clear that celery is more expensive right now than it is usually,” said Mike von Massow, an associate professor at the University of Guelph.

In April 2018, customers could expect to pay $3.00 for a kilogram of celery, according to Statistics Canada. The agency stopped tracking the price of the vegetable the following month. In the most recent years for which data is available, the price mostly hovered around the $3-mark — save for a couple spikes that pushed it upwards of $4.00.

Now, one major Canadian grocer is advertising celery stalks for $5.99 online. A two-pack of celery hearts costs $6.99, while celery root runs $11 per kilogram.

Fresh vegetables, including celery, have been seeing big price increases lately. Shoppers paid 15.5 per cent more for fresh vegetables in March 2019 than they did the previous March, according to Statistics Canada. The jumps for December, January and February were also in the double digits.

“We’re seeing shortages of celery because of weather conditions in California,” said von Massow. “That will lead to an increase in price”

Celery-producing regions of the state have seen heavy rain, he said.

The Oxnard, Calif., and Yuma, Ariz., regions produce a significant proportion of the celery Canada imports, wrote Statistics Canada spokesperson Emily Theelen, in an email.

They “have experienced unseasonably cold temperatures and heavy rainfall over the past few months,” she said.

RELATED: Hail Caesar, the Classic Cocktail

Too much rain at the wrong time can lead to problems, like diseases and quality issues, said von Massow.

It doesn’t help that celery is a small-volume crop with production only in a few places, he said, meaning it’s more susceptible to production issues impacting supply.

Compounding the weather issue is a recent rise in demand that seems to be coming from a number of social media personalities promoting the health benefits of celery juice, including self-proclaimed medical medium Anthony William, said von Massow.

William claims to have started extolling the benefits of drinking the one-ingredient juice on an empty stomach since 1975, when he was a child, according to his website. He claims the daily practice can clear skin, reduce bloating and aid weight loss, as well as heal people of different illnesses.

Von Massow stresses there is no science to suggest celery is a superfood.

The hashtag celery juice has been used more than 133,000 times on Instagram. Celery juice benefits and celery juice heals have both been used more than 10,000 times.

“That’s probably one of the reasons that we’re seeing this dramatic increase in the price of celery,” said von Massow.

“A change in demand can dramatically affect the supply and the price.”

Aleksandra Sagan, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Serious police incident unfolding at Sts’ailes

Small reserve near Agassiz surrounded by police vehicles, helicopter, ERT

Mission RCMP Constable rescues injured goose

Unlike some other calls, this one was a wild goose chase

Taco Festival includes wrestling, dog beauty pageant and chili-pepper-eating contest

Outdoor event announced for Sept. 14 at Abbotsford Centre

Abbotsford Garden Party raises money for hospice

Money raised sends kids to Abbotsford Airshow

Nikki Werner Band, Leaf Rapids up next for Mission concert series

Twilight shows take place at 7 p.m. at Fraser River Heritage Park

VIDEO: Wet weather kicks off Lower Mainland toad migration

Thousands of small western toads were making the trek from pond to woods

Olympic softball qualifier gets $150K boost from provincial government

2019 Americas Qualifier to be held in Surrey from Aug. 25-Sept. 1

Gas price inquiry questions Trans Mountain capacity, company denies collusion

The first of up to four days of oral hearings in the inquiry continue in Vancouver

‘Benzos’ and fentanyl a deadly cocktail causing a growing concern on B.C. streets

Overdoses caused by benzodiazepines can’t be reversed with opioid-overdose antidote naloxone

RCMP release sketch of suspect in SFU assault, appeal to witnesses who helped woman

The RCMP want to talk to two women who helped the victim after she got to the parking lot

Will you be celebrating national hotdog day with any of these crazy flavours?

The popularity of hotdogs spans generations, cultures

Former home of accused Penticton shooter vandalized

Ex-wife of man who is accused of murdering four people had her house vandalized

Survivor of near-drowning in B.C. lake viewing life through new eyes

“If I died that day, the baby wouldn’t know his dad,” said 31-year-old Mariano Santander-Melo.

‘Beyond the call’: Teen in police custody gets birthday surprise by B.C. Mountie

Unusual celebration started when Staff Sgt. Paul Vadik went to visit the teen in his Coquitlam cell

Most Read