Instagram launches test to make ‘like’ counts private for some Canadian users

Users will be able to see the like counts on their upload, but will be concealed for others

A feature which Instagram is testing is to show how users see “likes” is shown in a handout. Instagram is launching a test in Canada this week that will make the ‘like’ counts on posts private for some users. (THE CANADIAN PRESS/HO-Instagram)

Instagram is launching a test in Canada this week that will make the “like” counts on posts private for some users.

A spokesman for Facebook, which owns Instagram, says a select group of Canadian users will have the number of likes and video views removed from their Instagram feeds, permalink pages and profiles.

READ MORE: ‘Don’t let my pictures fool you’: B.C. Instagram star talks mental health to 200K followers

The spokesman says users involved in the test will be able to see the like counts on photos and videos they upload, but the number will be concealed on other people’s posts.

He says those in the test group can still see a list of people who liked a post, and for all other Canadians, it will be business as usual.

He says the test, which is currently limited to Canada, is part of an effort to encourage users to focus on the photos and videos being shared, rather than how many likes they receive.

The spokesman described the trial as exploratory, but noted that Instagram doesn’t always roll out features it tests.

The Canadian Press

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Mission’s outdoor farmer’s market to return on June 6

The market will be open from 9 a.m. to 1 p.m. every Saturday until Oct. 3

Abbotsford football star Samwel Uko dies at age 20

Panthers star running back dies on May 21, cause of death not yet known

A second wave of COVID-19 is probable, if history tells us anything

B.C.’s top doctor says that what health officials have learned this round will guide response in future

UPDATE: Police oversight agency investigating after shots fired Saturday night in Chilliwack neighbourhood

RCMP reported a ‘distraught male’ fired at police officers on Christina Drive – IIO is on scene Sunday

VIDEO: Suspected drunk driver caught on dashcam in Abbotsford

Police say they located vehicle, nearby intoxicated man, but couldn’t tie him to the driver’s seat

Trudeau to seek 10 days of paid sick leave for Canadian workers, says talks are ongoing

Paid sick leave is key to keeping COVID-19 spread under control, prime minister says

Facing changes together: Your community, your journalists

The importance of accurate, ethical reporting is critical – perhaps as never before

44% fewer passengers flew on Canadian airlines in March 2020 than in 2019

COVID-19 pandemic has hit airlines hard as travel remains low

UPDATE: One person dead, two in critical condition after Highway 1 collision in Langley

A man and woman were taken to hospital in critical condition

Commercial rent relief applications open as feds encourage landlords to apply

Program would see government cover 50 per cent of the rent

COVID-19: B.C. park reservations surge as campgrounds reopen

Keep trying, many sites not reservable, George Heyman says

$2,000 reward for info on suburban trap after raccoon dies

Animal rights groups say there was no need for the trap

B.C. residents can now reserve a provincial campsite for a stay starting June 1

Campsite reservations will only be available to British Columbians

Cullen commission into money laundering in British Columbia resumes today

Inquiry was called amid growing concern that illegal cash was helping fuel real estate, luxury car and gambling

Most Read